08 Jun 08 U.S. President Teaches You Marketing!
Dear Friend:
Crazy as it sounds, the next U.S. President, whether it’s McCain or Obama, is gonna help you sell more of your stuff.
“Oh, yeah. Right Marlon. Let’s see you ’splain this one to me…”
No seriously. Read this email for the complete scoop. It ain’t gonna cost you a cent, pound or peso. So wadda you got to lose?
Well, it’s election time again in the U.S. You guys and gals in UK, Australia, Japan, New Zealand, Canada and so forth are probably even hearing about it.
The candidates are making their final whistle stops. It’s a good time to talk the marketing of a President.
There’s a lot YOU can learn from this year’s election that can show you the path to selling more of your stuff.
Isn’t it kind of strange that the most prestigious job in the U.S. comes down to one thing –
M-A-R-K-E-T-I-N-G!
See, marketing is about selecting MARKETS for a product or service and designing an APPEAL to that MARKET that will get a response.
That’s what marketing is. The study of and appeal to markets. I bet a lot of people teaching marketing don’t even understand that.
Yeah, you have the traditional marketing mix of product, price, promotion and distribution (or place).
But at heart, it’s just about markets. Who is in the market for MY product (or service).
Think of it like this: The President IS a product that is sold to markets. Who are those markets?
Gays, lesbians, religious groups, right wing, left wing, investors, educators, labor unions, moms ‘n dads,
corporations, small businesses, and so forth.
You will hear each of the candidates specifically pick out certain of those groups and make an appeal or promise to them.
The appeal or promise is essentially a HEADLINE. It’s the articulation of a promise or a benefit.
A candidate is in the JOB of picking out groups or markets and making a PROMISE to them of a BENEFIT.
If you WATCH TV, you’ll see them speaking to different groups, making appearances at schools, labor union rallies, army groups, educators and so forth.
All in an effort to GET PUBLICITY for a marketing message delivered to a specific group or audience.
They don’t give a speech ’cause they wanna get their message to the local PTA. They do it because they’ll get national media coverage and gratus media coverage.
So instead of paying for radio ads or TV spots, they get advertising without forking over any green stuff.
You’ll notice they use all the media: TV, radio, billboards, publicity, direct mail, telephones, and more
I’m not thinking of right now.
Heck, they even have the equivalent of a commissioned affiliate program — you help ME get elected, and you’ll get pork barrell legislation back in return, or you’ll get a cushy cabinet position…or somethin’ along those lines.
What can YOU learn from this?
What GROUPS are you aiming specific promises or messages at for your product or service?
Even the President lives and dies by marketing. And if he or she needs to know it, don’t you think YOU better know it too?
Best wishes,
Marlon Sanders
P.S. If’n you want a crash course in marketing (both
online and offline), you can get it here:
http://getyourprofits.com/z/264/CD27304/
(By the way, if you problems on your PayPal limit, we have
an alternative payment method. Just live chat us
at amazingformula.com/support)
You may not make it to running for President. But I bet
you can get a better job, start a more successful
business, promote your group or organization with more
success — or help your kids be more successful in life.
08 Jun 08 Top-rated Affiliate Program
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To start maximizing the profit-producing power of your web
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Tags: Affilaite Program, Best Affiliate Marketing Course, Corey Rudl, Derek Gehl, Internet Marketing Center
25 Feb 08 A New Way To Make Money With eBay
When you hear “eBay” and “money” in the same sentence you’re probably think of becoming an eBay seller.
You place product listings in the eBay marketplace, buyers bid, you pay your eBay seller fees and what you have left is your profit margin.
There is, however, another way to build a business which still revolves around eBay but which doesn’t involve you selling a single thing in the eBay marketplace.
This “other way” opportunity is based on the eBay affiliate program and a great tool which makes entry into this opportunity not only possible but also super easy. This tool is called “Build A Niche Store“.
Now if you don’t know – an affiliate program enables you as an individual internet entrepreneur to promote the products of a company in exchange for a commission on all sales that you refer.
You are basically operating as an internet middleman and connecting internet browsers to particular products and companies through you own network of websites and marketing methods.
If we return to the eBay affiliate program, eBay actually invites you to promote all of the product listings in the eBay marketplace and in exchange for your efforts will pay you up to 75% of the revenue they make from each sale you refer plus up to $35 for each new active eBay member you refer.
You can have a read about the eBay.com affiliate program here
What this means is that you can earn up to three quarters of eBay’s revenue simply for connecting people to the products listed in the eBay marketplace.
Not only do you get to partner with the best branded marketplace in the world, you also get access to and control over ALL of the products listed in this marketplace. The eBay product inventory becomes YOUR product inventory and yet you do NOT have to stock items, deal with customers, organize shipping or process refunds.
You are no longer limited to selling only those products which you can buy and sell for a profit margin. You can choose ANY niche market and promote those eBay products relevant to your chosen niche outside of the eBay marketplace, funnelling targeted traffic through to eBay and into your own affiliate commissions.
Golf clubs, sewing kits, laptops, dog collars, diamond rings, Florida real estate…
If you know eBay you know how BIG it is – there are NO limits.
At this point you might be thinking - well this sounds interesting but in reality is there any money in it? Well, here’s the shocker – eBay’s top affiliates make over 1 million dollars a month. That’s right – 8 figures a year without stocking, selling or shipping a single thing!
Now eBay does provide some basic free tools to help you succeed as an eBay affiliate and build an affiliate business BUT it has been the development of a tool outside of eBay that has really opened this up as a legitimate business opportunity.
The tool, as I mentioned earlier, is called “Build A Niche Store” and what it enables you to do is build eBay affiliate websites targeted to any eBay niche you want. These act as the medium through which you funnel targeted visitors to eBay.
Here are a couple of examples, one targeting Race Cars and the other Golf
Equipment:
Paintball eBay Affiliate Website
Golf eBay Affiliate Website
As you can see, these are professional looking websites that contain all of those eBay products related to their target niche inside a searchable store format, each of which automatically contains your eBay affiliate id.
These stores then automatically update as new products are listed for sale and old listing expire from the eBay marketplace and the software has built in development features which enable you to create new store pages, add content to these pages, create content pages, modify your template etc etc.
Basically, in the space of about 10 minutes (once you are familiar with how the software works) you can create a fully functional eBay affiliate website targeted to the niche market of your choice.
Your store content is all search engine friendly which will provide the foundation for attracting targeted traffic from the search engines and you can then use the development features to attract more targeted visitors which will in turn mean more eBay affiliate commissions.
It really is a brilliant concept and I’ve been hearing great things about the guys behind the project and the member forum which you get lifetime access to when you purchase the product.
Build A Niche Store comes with a step by step user manual which will walk even the most technically inexperienced through setting up their eBay affiliate website, 9 professional template layouts which can be customized (from inside your admin panel) to match your target niche, lifetime member forum access, comprehensive product support and possibly most importantly – an UNLIMITED domain license which means you can build as many of these niche websites as you want for the small one time fee.
Think about how many niches eBay caters to!
How big could your eBay affiliate business be?!
This product gets my full recommendation. I have made more money from this one affiliate program than any other - and with less effort – check it out today…
Click Here To Read More About Build A Niche Store
Tags: eBay, eBay affiliate program, home based business, make money, make money on eBay, make money with eBay, Work from Home
16 Jan 08 Derek Gehl Announcement
The jury is in.
After January 24th, 2008, making money on the Internet will never be the same.
A bold statement, I know, so let me back up for a second…
Ive just received a private press release from Derek Gehl and the folks at The Internet Marketing Center, and Im absolutely ITCHING to tell you what it says…
But I cant!
The door to this groundbreaking announcement isnt cracking open to the public until January 24th at 10am.
But I CAN tell you this:
On this day, prepare for the unveiling of a full-on revolution that will finally level the playing field for regular people who want to escape the rat race, strike a clean slate in 2008, and make REAL money online.
I’ll reveal more closer to the date as information trickles out of The Internet Marketing Center…
For now, watch a short video and get yourself a sneak peek here:
DEREK GEHL’S ANNOUNCEMENT
Tags: Derek Gehl, how to be successful internet marketer., Internet Marketing Center, internet marketing success, Success in 2008
11 Dec 07 eMail Marketing
|
Has the response to your e-mail promotions taken a nose-dive?
From: Internet Marketing Center Over the past few months, a number of my subscribers have been asking me about the latest marketing technology to hit the Internet. It’s called “direct-to-desktop” publishing, and right now, Direct-to-desktop publishing gives these elite companies the kind of advantages that most Internet marketers can only dream about…
… When you visit one of these companies’ web sites (think online music stores, sports fan sites, entertainment sites, and so on), you’ll see an offer that says something like “Click this button to Click the button and you’ll download a small, customized “reader”
Direct-to-desktop publishing lets you send HTML messages directly to your customers’ desktops — instantly, reliably, and electronically — without having to wrestle with e-mail filters, bounce backs, or competition. Once customers sign up, they don’t have to check their e-mail or visit your web site to get your latest news or updates. A flashing desktop icon alerts them as soon as they receive a message from you — and all they have to do is click to read it. It’s brilliant. The system doesn’t use e-mail, yet it is 100% opt-in … The right technology at the right time
For these reasons, many marketers are looking for opportunities to use this new direct-to-desktop technology as a “partner” tool Unfortunately, there are still a few problems with it… The ‘big guys’ have cornered the market Right now, the Fortune 500 companies have cornered the market on direct-to-desktop publishing. And for good reason — they’ve been the only ones who could afford it! These companies have paid huge sums of money to have software developers convert their company materials into compatible content. They’ve hired professional designers to come up with attractive, customized “reader”applications they can send to their subscribers. And they’ve put tons of money into developing flashy graphics, streaming audio, and video clips to send out. There is a tremendous opportunity for marketers to be at the very front of the curve, taking advantage of this red-hot new technology to get secure, direct access to the desktops of your customers… But unfortunately, it’s next to impossible for the average person to get set up with direct-to-desktop technology right now. You need to know a programming language like XML to create your content “feed.” And unless you’re willing to hire some expensive software developers, your subscribers will have to use a generic “newsreader” application to receive your messages. Where this new technology is heading The current situation of direct-to-desktop publishing reminds me of the way things looked on the Internet five years ago, when most Then a few companies started looking at how to make web design accessible to the public — and now, user-friendly web design software has made it easy for anyone to create a professional-looking e-commerce web site in minutes! The same thing happened with e-mail marketing. At first, it was just a few entrepreneurs testing the water to see if there was a way to avoid paying postage for direct mail promotions — and now, thanks to e-mail automation software, it seems like every company is using e-mail to distribute their promotions and newsletters. And now, the same situation has come up again. This technology will become mainstream in the future, but it’s those who get in on it FIRST who will see the biggest profits from it. And at the moment, it’s just now affordable for all of us smaller companies that don’t make billions of dollars a year. I’ll let you in on a ‘little secret’…
I hope this information helps you kick your online marketing into the next generation! M |
09 Dec 07 Frustration
This is just a quick rant - to all companies who run their own affiliate programs through third party providers such as Linkshare, CJ, Shareasale and others.
Firstly - they work fine in their individual ways. You wouldn’t really expect them to operate identically. However, from the point of view of recruiting affiliates, there are some issues.
As someone who has just started marketing affiliate products fairly aggressively, I find it frustrating beyond belief when I have to wait several aeons to be accepted into a program. I select programs to promote thus:
- I select a niche
- I actively seek out merchants whose products are related to that niche
- I apply to be an affiliate - and if I have to wait, then the chances are that the mood has left me and I move on somewhere else. I don’t always have a lot of time to add products to a web site. I need to get accepted straight away and then add the relevant code to the web site I am building, right there and then.
- I love the service offered by GoldenCan (some of the time!) - and also the Shareasale Page-Builder. That’s an ace product, although I would love to save preferences for the general way I use it.
- I also love the downloadable csv information from Shareasale - I can manipulate it to suit my own ends on my own pc, without bothering a server somewhere.
I know that prestige companies like to be selective; but if I am using one company in preference to others because of the ease of use, then I suspect that I won’t be alone in that.
Conclusion - a lot of big companies may be losing the chance to have extra sales because they’re not providing the wee guys (like me!) the appropriate information in a timely manner to let me work my magic!
07 Dec 07 Dented, dinged and bashed copies of Internet Marketing Centre Products
I received this email this morning -
I just got an email from Derek Gehl I had to tell you about.
Get this…
Apparently, a whole stack of boxes containing his “Insider Secrets to Marketing Your Business on the Internet” courses fell over, and almost landed on one of his employees!
(I can see the headlines now: “Internet marketing guru turns warehouse employee into human pancake.”)
Keep in mind that just one of Derek’s courses contains
850+ pages, plus DVDs, CDs, booklets, and tons more…
So having one of them landing on your head would NOT be pleasant!Anyway, Derek told me his employee was ok… but his courses weren’t so lucky. Apparently most of them were slightly
*damaged* from the tumble.A few scratches here and there, the odd dent, maybe a bent page. Bummer!
But Derek is famous for being a perfectionist, and he thinks those copies of his step-by-step “Insider Secrets”
course are not quite pristine enough to sell at the regular price.… So he’s going to give them away at a HUGE discount!
Dented copies of Insider Secrets
Just in case you haven’t heard of “Insider Secrets”
before, here’s what you need to know:This Internet marketing “bible” has been the best-selling guide to how to grow your own money-making Internet business from scratch for more than 10 years running for one reason — the strategies inside WORK! — and it’s been updated with brand new strategies for 2007.
So if you’re willing to overlook the odd scratch on the cover or the occasional dog-eared page, this is your chance to get your hands on the exact same information that 1,000s of regular folks have already used to generate full-time incomes of $50,000… $100,000… even $250,000 (and more!) per year on the Internet from the comfort of their own homes…
… And you can get the blueprint they followed for a small fraction on the regular price they paid!
There’s just one catch: Derek only has 267 ‘damaged’
copies up for grabs, so don’t delay. *This offer is strictly first come, first served basis.*http://www.clickcommerce.co.uk/recommends/dingsanddents
To your success,
Derek Gehl
The Internet Marketing CenterP.S. If you’ve been dreaming about starting your own successful Internet business, but lack of cash has been holding you back, this is your perfect opportunity to get your hands on ALL the tools you need to start your own highly profitable Internet business and earn a life-changing income…
… WITHOUT a big upfront investment!
So hurry, before those 267 copies are gone! Go to:
Tags: Blogging for Dollars, Corey Rudl, Derek Gehl, Internet Marketing Center
04 Dec 07 Are You Faking It Or Are You Making It?
Have you heard the phrase fake it until you make it? It’s something which is increasingly common among business owners, especially on the internet or in direct mail. The basic idea is someone sells you a program or course teaching you how they made millions- only they haven’t yet made the millions, they hope to do so by selling thousands of copies of the course they sold you. They were lying about being rich to begin with, but if all goes to plan they’ll get rich in the end. Odd huh? These tactics are on the rise, so we’re going to try and explode some of the myths in this area.
What’s The Point?
What is the point of this kind of business? After all would you take flying lessons from someone who couldn’t fly a plane? In one word, the point is laziness! The “fake it until you make it” guys are typically internet or direct marketers who are possibly new to the whole thing, or just the more experienced kind that are plain lazy. They find a web page or direct mail ad that is very convincing, promising millions of dollars just by following these few simple steps, working just a few hours each day from home. Is there anyone that wouldn’t want that lifestyle?
So they part with their money, and are sent a course explaining how to set up a very similar website, selling an almost identical product. They will make money if they can make some sales from this site, the end result hopefully being that they make enough money to take care of the “make it” part. And then the cycle repeats and repeats, until there are thousands of people selling products, making a few hundred dollars, but claiming to make millions from it on their web pages. A truly strange phenomena, but somewhat of a self fulfilling prophecy.
The Legal Standpoint
Is it legal for advertisers to work on a “fake it until you make it” basis? I don’t know what the FTA would make of it, but I would guess it’s some kind of grey area, as it’s very difficult to prove how much anyone is or isn’t earning from their website. Most often they will provide screenshots of proof of earnings etc on the sites that they sell their courses from. They can look pretty convincing, but these days it’s pretty easy to swipe such images from another site, or just create them yourself with Photoshop or some similar program.
Do Any Of Them Make it?
Very few if any. You can make millions from the internet and other direct marketing methods, but it takes consistent effort and skills that are built up over time. If the “fake it until you make it” guys are too lazy to find their own manner of working and too dishonest to be bothered about telling lies, the chances are most of them are not going to apply the consistent efforts required to learn the ropes or make any money at all. Those new to internet marketing are pretty susceptible to these schemes, and many people do start there before getting their own (better) ideas and becoming successful doing something else.
Is It On The Increase?
Yes, unfortunately so. Modern web technology makes it possible for complete amateurs to create or acquire tremendously impressive websites, sites which can really snare and captivate a viewer. The casual web browser has no way of knowing how old the site is or if the proof of incomes are real or fake or even just stolen from another site. The only remedy is to be extra vigilant.
How To Tell?
It’s very tough to tell if any person is being honest about the claims of their product. Thankfully there are a few tricks we can keep up our sleeve.
Visit whois.net - This site will give you details of any website, the name of the owner, when it was first registered etc etc. Very useful, as it’s unlikely that a website registered 6 weeks ago is making millions for its owner!
Visit Alexa.com - This site keeps traffic stats for virtually every page on the web. A profitable webpage will usually have hundreds or thousands of daily visitors, especially if the site is making the owner millions. It’s very easy to see if this is true by using the graphs here.
Google the site owner’s name. You can find out many useful things with a simple Google search, and if there are bad reports or reports of the site being a scam, you can usually find them with some smart searching.
Look for a guarantee - Many online payment processors, Clickbank.com for example, will have a guarantee, so that if you aren’t happy with your purchase you can get an instant refund.
Hopefully you’ve found this useful - Remember-If you avoid “faking it” you’ll have a better chance of “making it!”
About the Author
Dave Origano runs seven successful business, all doing at least 6 figures per year. Learn from this successful serial-entrepreneur how he does it, what marketing secrets he has and what strategies he uses at his website http://www.MrOrigano.com
15 Oct 07 I regularly sit and count the letters
…. why on earth would I do that??
Well, taking part in online forums is one way which many marketers use to create traffic for their web sites. Answering questions and providing help for newbies is a great way to create credibility and a fan base of people who respect your judgement and your expertise.
There are countless discussion forums on the net - and you’ll probably only come across a handfull which are really useful to you as you grow your online business. When you register as a member and become an active contributor in the discussions, you generally are not paid cash for your contributions - you are, however, allowed to leave signature files with active hyperlinks back to your own web site(s).
Many forums only allow small signature files - ie 200 characters - more frequently 255 characters. That’s why I count the letters. If you make a keyword tag link - eg linking the words Internet Marketing Forum - to a web site (eg http://www.enter-the-ether.com/forum …) then you’re using a whole lot of characters and gaining only one link.
That’s why I decided to increase the amount of characters you can use in your signature file in my forum to 750 characters. That’s a massive amount and will allow you to promote several of your web sites with keyword links - mind you, you’ll have your knuckles severely slapped if you promote porn, gambling or anything illegal or racist. After that, I feel that it’s a very generous “payment” for your contribution on our forum.
You’re all invited - I look forward to seeing you there.
Margaret
08 Oct 07 How to win with Google
Just a few times a year, stealth Internet marketing commando Derek Gehl holds a LIVE Internet marketing “bootcamp,” where he reveals his most closely-guarded online profit secrets to a small, select handful of online entrepreneurs.
Now, not everyone can afford the time and expense of traveling to a cutting-edge Internet marketing seminar in Singapore, New York, Sydney, and other select cities Derek has recently visited…
But does that mean YOU should miss out on learning the precise formula he uses to attract tens of THOUSANDS of people to his websites each month, generating over $19 MILLION in online sales last year alone?
Now, you can get the unfair advantage of the online profit secrets spilled at this Internet marketing guru’s seminar - from the comfort of your own living room!
Derek is blowing open the doors to his exclusive seminar with his “The Internet Millionaire’s Protege Bootcamp Videos!”
6 DVDs of LIVE footage taken during his top-secret “bootcamp” walk you through little-known tactics you can use to FAST TRACK starting and growing a brand new online business from scratch.
And if you already have a website, Derek shows you exactly how to attract more customers that ever before, and take your bank account to new profit-soaring heights!
PLUS, he’s also throwing in a 167-page profit-planning workbook that walks you through how to implement his moneymaking strategies, track your progress, and MAXIMIZE your online sales!
To get your hands on these proven formulas now, go here:
All the best,
Margaret P.S. Derek is also giving away a very special BONUS gift to the first handful of people to scoop up this unfair online profits advantage… but quantities are limited!
To scoop up this free gift now, click here:
